As an e-commerce business owner or operator, one of your top goals is to retain revenue and increase customer lifetime value. Returns are often seen as a loss, a setback, or a missed opportunity. But what if you could turn those refund requests into new revenue opportunities? That’s where exchanges come in — and platforms like Backsy make it not only possible, but seamless.
Why Automating Returns on Shopify is a Game-Changer — And How Backsy Makes It Easy
In the world of eCommerce, customer experience is everything. While most brands focus on improving their storefront, optimizing product pages, and streamlining checkout, there’s one area often overlooked — returns.
